For D’Marsh Couture’s NYFW Fall 2017 collection La Fantaisie Ball, we designed an abstract 100ft long runway, using Tape Art!
D’Marsh’s vision for his Fall 2017 collection is a seductive, naughty fairytale, defined by a palette of rich, jewel tones, opulence and gems. The dreamlike sequence unfolds when a princess awakens from her bed and is waited on while she transforms into full Diva mode… once she struts down the runway, her subjects follow and an elegant, vibrant collection emerges.
Incorporating D’Marsh’s brand colors of black and red, Visual Conductor used the utilitarian medium, Tape, to transform Coco-Mat, a luxury natural materials bedding and home accessories store, into an extraordinary fairytale landscape.
ROLES: Event Design, Runway Design, Fabrication, Graphic Design.
MEDIUMS: Tape, Print.
Wendy Hu, Creative Director / Designer.
William Luperena, Designer.
Photos by Steve Halpern.